click here to read the full press releaseworcesteria.wordpress.com/2008/08/19/worcester-magazine-sold/
"After 15 years of steady ownership, Worcester Magazine has been sold to the Holden Landmark Corporation, owner of The Landmark, Bay State Parent, Fitchburg Pride, among others. More information will follow later today."
Here is a link to the Landmark's website www.thelandmark.com
Re: WoMag Sold
I hope if there are huge changes that the changes are positive.
Re: WoMag Sold
The Fitchburg Pride and the Leominster Champion (same publisher) are pretty good. They provide real local news that the Sentinel and Enterprise (the daily in N. Central) does not cover. It is written by locals who have more info then the conglomerate newspaper. My guess is, if the can make the money, it will be much of the same in the WoMag. I think that is a good thing. As long as they don't get into the crap the Pulse does, they should be ok.
Re: WoMag Sold
What you don't more pictures of all the hot people hanging out at the Compound?
Re: WoMag Sold
I would like you to think about what you just wrote and how many things are wrong with it.
Re: WoMag Sold
Lots! Including the grammar.
Foiled again!
Re: WoMag Sold
Besides... The Compound is closed.
Re: WoMag Sold
I have nothing to add to this thread, but am thoroughly enjoying it...please continue.
Re: WoMag Sold
Partners Pub?
Re: WoMag Sold
This is a very smart move.
Partners Pub? Where's that? ;p
Re: WoMag Sold
The classic Partner's. That place is a crappy dive in Fitchburg. It may be the only place in town that has original bands now that the Compound is gone. I used to drink there. If I never go again, that would be fine.
Re: WoMag Sold
We played at Partners Pub once.
Once.
Hard to keep track of the setlist between all the requests for "Free Bird". I think we shut 'em up with Ten Years After's Woodstock version of "Goin' Home."
Ah the good old days.
It's a boy Mrs. Walker, it's a boy...
Re: WoMag Sold
I saw you guys there.
Re: WoMag Sold
http://worcesteria.wordpress.com/2008/08/27/the-womag-memo/
for posterity here's The Womag Memo.
----------------
The WoMag memo
Jump to Comments
TO: All Employees
FROM: Gareth Charter
RE: Worcester Magazine Transition
DATE: August 27, 2008
And so we begin…
I’m pleased to report that we are scheduled to close on our purchase of Worcester Magazine on Friday.
First, I’d like you to know how much I appreciate the enthusiasm that many of you continue to express about this expansion opportunity. Notwithstanding a poorly done story by the T&G (we might as well get used to that); the feedback from you and so many others in the public has been thoughtful and overwhelmingly positive.
The “upside” for Worcester County is that we are building a media organization for the future that will keep this market competitive. As the T&G declines in revenue, readers, pages, employees, morale, and thus … relevance, we have an enormous opportunity. They are increasingly farming more jobs overseas, while we continue to grow.
To that point, we have determined that we will be hiring nine employees from Worcester Publishing. Those employees we were unable to hire have been notified. It would be wonderful if we could hire every employee, but that’s just not practical.
n As we merge the Holden Landmark Corp. and Worcester Magazine, we are retaining 88% of the combined company’s employment base. That’s not 100%, but we’ve been growing as a company by being very strategic when we expand our employee base. We already have many talented employees and central service centers that have the capacity to serve our needs in this transition. We care deeply about our relationship with you and pride ourselves in having avoided a culture of layoffs. We are hiring the “net” additional number of employees we need to meet our initial publishing objectives.
n We will certainly revisit our initial assumptions about staffing should it become necessary. Again, we don’t have a reputation for laying-off employees and we don’t want to earn one.
n I will be assuming the publisher role for Worcester Magazine, and will try to uphold the many contributions Allen Fletcher and Craig Thornton routinely made in my expanded duties. We had hoped Craig would stay on with us but he’s seen this as a natural time to pursue other opportunities and we wish him well. Craig and Allen will always be part of the family!
While I won’t attempt to introduce every new employee joining Holden Landmark Corporation (HLC) today (but see my note below about such an occasion), or recognize every employee who will be called upon to contribute to the combined company’s success in one way or another, there are several highlights I want to share right away.
I want to emphasize the fact that while we couldn’t hire everyone currently working for Worcester Publishing, that it was not a reflection on the individuals not hired, but instead due to our existing resources. We are highly respectful of what’s been accomplished at the magazine and all of the employees who have served it. The union of our two companies creates a powerful opportunity to efficiently serve this market and build a media company ready to respond to changing needs and economic cycles. It also provides opportunities for individual growth. We have several outstanding HLC employees who we have looked forward to promoting when we saw the right opportunity.
First, I’m thrilled to announce that Kathy Real will, of course, continue in her role as Advertising Director for WM. Kathy has been with the magazine nearly 20 years and we are fortunate to have such a positive, dedicated and talented executive continuing to lead WoMag’s sales and marketing effort. (In case you are wondering, we’d be rewriting our nepotism policy today if it would have prohibited having a fabulous mother-daughter team in our employ!). Kathy will report to me.
I am also pleased to announce that Jim Keogh, a 21-year veteran journalist who currently serves as editor-in-chief of our newspaper group will personally assume the helm of Editor at Worcester Magazine. Jim has earned countless awards for his editorial leadership and writing and has earned an opportunity like this. Jim has been at The Landmark for the last 21 years, as reporter, columnist, news editor and editor. In that time he’s won awards from the New England Press Association, the National Newspaper Association and Suburban Newspapers of America for his column and feature writing. In 2005, he and photographer Steven King accompanied a mission group to the Dominican Republic and produced the section “Mission of Hope: A La Romana Diary,” which earned the paper national and local awards for coverage of a racial issue, feature writing and photojournalism.
Jim is a Holy Cross graduate and has lived in Worcester since 1986. He has also worked as a freelance movie critic/columnist at The Worcester Telegram & Gazette since 1986, with his column, Film Clips, appearing weekly in the Time Out and Etc. sections. (He will be giving up that role as a result of his move to Worcester Mag). Jim will continue to report to me.
The newsroom at Worcester Mag will also be buoyed by the addition of Steven King, who in our view is among the best photographers in the state. In fact, in 2006, Steve was recognized as the New England Press Association’s “Photographer of the Year.” Steven will continue to report to Jim.
Doreen Manning is joining our company as Arts & Entertainment Editor for Worcester Magazine and Calendar Editor for Bay State Parent. Doreen is the former publisher and editor of The Beat magazine, a monthly arts & entertainment publication that served the metro Boston and Central Massachusetts area from 1999 to 2007. Before her leap into independent publishing, Manning was an Advertorial Supplemental Editor at the Boston Globe, and began her career at the Boston Phoenix and Stuff Magazine. Most recently, Manning had established Beat Ballyhoo, a media relations consultation firm which assisted arts organizations and individuals with their public relations as well as with print and electronic marketing. Doreen will report to Jim.
I’m also pleased to announce that as a result of the above changes, Jason Lefferts will become Editor of The Landmark. Jason will also continue his role as editor of the Fitchburg Pride, splitting his week between our Holden and Leominster offices. Prior to joining our company in Nov. 2006 Jason was a Deputy Team Leader at Regan Communications, a political public relations company in Boston. Prior to joining Regan, Jason was a general assignment reporter for the Lowell Sun for nearly five years, and previous to that an Editor and Reporter at Community Newspaper Company and Suburban World Newspapers. Jason has also taught journalism and writing at Northeastern University as an adjunct professor.
Lifelong Leominster resident Cheryl Cuddahy is being promoted to Editor of the Leominster Champion and will be supported by Erik Radvon who is being promoted to Assistant Editor of the Leominster Champion. Erik will once again focus exclusively on Leominster news, while Cheryl will add to her Community Editor role by assuming full responsibility for the paper’s content each week. Karen Mann is also being promoted to Assistant Editor of the Fitchburg Pride to recognize her continued excellent work and support Jason in his split role. To that end we also are thrilled to be able to count further on the very experienced Landmark staff, which includes Assistant Editor Linda Lehans and reporters Phyllis Booth and Melissa McKeon. We are currently also interviewing for a full-time reporter and part-time photographer to add to the Landmark staff.
Carrie Wattu is being reinstated as Editor of Bay State Parent magazine. Her contributions to Bay State Parent span the last eight years, including serving as Editor from June 2000 through December 2003 when she moved to part-time calendar editor and contributing writer … and mother to newborn twins! Carrie is ready to re-assume her former role and will replace Susan Scully Petroni, who is leaving our company. We salute Susan for her many accomplishments during this period and wish her well.
Carrie will work closely with the existing Bay State Parent team plus Doreen Manning.
Laura Lepard is adding to her role with our company, as she becomes a part-time Sales Assistant at Worcester Magazine. Laura will continue her current role as a part-time Bay State Parent sales executive as well.
The entire WM Advertising Account Executive team (Helen Linnehan, Kim Sansoucy, Sandy Richard, Kelly Mahlert and Mary Ellen Bouthiller) is staying with WM, reporting to Kathy; Kim Vasseur is also staying on as Art Director of WM, reporting to Production Manager Don Cloutier; Scott Zoback will continue as News Editor, reporting to Jim; and Administrative Associate Nysheka Briddell will change to a part-time role, reporting to me.
Look for more detail to be reported in our newspapers next week. Suffice it to say, we are blessed to have talented individuals who can inherit new opportunities through this expansion.
Looking ahead…
I’ll be organizing an after-work gathering sometime in the next month or so to introduce the staff of Worcester Magazine to our legacy employees and talk a bit about each company’s history. We’ll gather at a nice location, talk about our goals relating to this deal and toast to our future success.
I’m also going to organize a group to begin planning our annual holiday dinner. New employees will be pleased to know that we have a tradition of gathering in December for a bit of holiday cheer. We invite employees and a guest for a lovely dinner, some dancing and a review of our accomplishments. Of course, the company foots the bill, but you make it all possible.
Much news will be flowing from me over the next little while.
Let me close by thanking all of you in advance for your open-mindedness as we embark on this journey. There’s no shortage of challenges that characterize life at large daily newspapers these days, but that’s not who we are. We are a strong combination of highly reputable community weeklies, one of the best regional parenting magazines in the country, and now, we add an award-winning alternative newsweekly – all supported by online operations primed for growth. We’re nimble, committed to our readers and advertisers, and engaged in our communities. We’ve grown every business we’ve acquired and worked hard to preserve the respect of the individuals and/or families that entrusted their businesses to us.
I salute you all as you absorb today’s changes and ask for your continued support and input. Great newspapers, magazines and companies aren’t built without lots of tough days along the way. But rest assured, our communities and markets will be well served by this union. And our competitors had better roll their up sleeves!
Cheers!
Re: WoMag Sold
Sadly I see some familiar names missing from that list but happily I also see some familiar names on it. Should be interesting to see what type of changes occur. Hopefully they allow Scott to keep being the watchdog that he has become.
Re: WoMag Sold
Charlene?
Re: WoMag Sold
The Womag (all due respect to the recently laid off) has been fading for years. It's hard to be an "alternative" weekly when every endorsement/opinion/area of emphasis is identical to the "establishment" paper and politicos.
Sure, they'd occasionally take a swipe at a local pol and reveled in pointing out the failings of the NYT/T&G, but there really wasn't much "there" there.
A truly alternative weekly might have survived the current collapse of print media, but a pale parrot like the WoMag never had a chance.
Re: WoMag Sold
"A truly alternative weekly might have survived the current collapse of print media, but a pale parrot like the WoMag never had a chance."
Womag is reportedly profitable with revenues up 30% over the last year. Within the context of the "collapse of print media" somebody is doing something right.
Re: WoMag Sold
According to the story in the Telegram today, she's out too (sadly):
Telegram story
Nothing but a Jumbled Mess:
www.JumbledMess.com
Re: WoMag Sold
They may be "up 30%", but there's something horribly wrong when a free publication can't give itself away. Check any convenience store paper rack, the WoMags are virtually never "sold out".
Ad revenue will always be there for a local weekly, but obviously there wasn't enough revenue for them to continue independently, thus the sale.
We'll see if the new owners do anything to stop the bleeding.
As for the death of print media, that's not an illusion. If you bought a million dollars worth of stock in the NYT last year (other papers have suffered similar fates), you'd now be down $480,000.00. It's just the way it is.
Re: WoMag Sold
Since the marginal cost of printing another copy of a paper is so low, shouldn't a paper aim to always have a couple copies left over in the racks?
It would be great if you or someone else could post circulation data over the past few years.
(The ratio of taken-to-untaken papers is one of those nuts-and-bolts business decisions, of course. But saying, "I see that paper everywhere, nobody must be reading it" is kinda like saying "Bookstores are full of Stephen King novels, nobody must be buying him." Untaken copies can mean more than one thing. Anecdotally, I can say that the downtown WoMag rack I use is usually empty after a day. But since the # of copies at a location is just a management decision, I have no idea if people who walk by there really love WoMag, or if the circulation people have decided they don't want to deal with extra copies at that rack, or what.)
"obviously there wasn't enough revenue for them to continue independently, thus the sale."
Most people I've talked to think Fletcher was just ready to move on to something else. Who the heck knows? I've had very little luck getting anything more than rumors about the state of WoMag's finances over the past couple years. I'm sure there are people on this site who know the real story--I'd love to hear it. And Lincoln, if you have any info to back up what you're saying about the business side of WoMag, please share it.
Re: WoMag Sold
I usually pick up the WoMag at one of three locations. All are usually empty by week end.
Main Post Office
Webster Square Shaws
Cambridge St Price Chopper
Re: WoMag Sold
God, so defensive. Relax.
If Fletcher really decided to sell (thus laying off all those employees) in order to take profits and do something else, I see no indication of that in any of the stories I've read. I believe he wanted to stay in business but that it was impractical.
They circulate roughly 30, 000 papers, right? That means that 80% of the Worcester population couldn't get a Womag if they tried. At the beginning/end of months (moving time) the racks go empty (packing material) otherwise they largely stay half full. Hardly the sign of great demand. At Tatnuck Bookseller we'd occasionally run out and I'm sure some of those other spots mentioned go through their supply. But, really, in many stores they take up valuable retail space and are nothing but a nuisance for the employees/owners. Except when it's snowing and Womags are used to cover the floor and absorb the slushy residue off people's shoes. Part of that is the fact that many people equate "free" with "worthless" and don't bother to even look at the WoMag.
Things change, times change, people change. Where the WoMag used to be a somewhat viable pub., nowadays it is (was) redundant.
Re: WoMag Sold
Nothing to see here.
Re: WoMag Sold
You tricky bastard!
Re: WoMag Sold
That sucks, I'm sorry for everyone affected by this. I remember when a bunch of us were laid off at channel 3 it wasn't just worrying about making ends meet that weighed on you, you also lose a big part of your identity, particularly in this field, not to mention all the coworkers that become like family, even if you stay you still lose that. Good luck to everyone, I hope the future holds good things.