So as we mentioned yesterday Apple sold their 100,000,000 song 
via the iTunes music store. What I failed to mention that leading up the that download, Apple was running a contest giving away a free ipod to the people who bought every 100,000 song between 95,000,000 and 99,000,000. And a Powerbook 40gb ipod and 10,000 song voucher to # 100,000,000, that